Frisco has a new reason to get excited about hockey season. The Craft Chiropractic has signed a three-year partnership agreement with the Allen Americans, the ECHL affiliate of the NHL’s Ottawa Senators.
As part of the partnership, our practice will have a presence on the concourse for 30 game nights each season, giving the team an opportunity to connect with fans and become an even bigger part of the local sports community.
A Natural Fit for The Craft
Hockey asks a lot of the body. There are collisions, quick changes in direction, repeated rotation, and plenty of demand on the hips and low back.
While most people aren’t taking hits on the ice every week, Dr. Ryan Cecil and Dr. Jenni Morgan see plenty of active people facing their own physical demands. Weekend athletes, parents hauling gear to early practices, professionals sitting at a desk all week, and people who simply want to keep doing the activities they enjoy all walk through our practice doors.
That’s part of what makes the partnership feel like such a natural fit.
“What makes this partnership exciting for us is the community around the Allen Americans. These are athletes, parents, professionals, and active families—the same kinds of people we see every day at The Craft. We’re looking forward to meeting fans and being part of the energy around the team over the next three seasons.” — Dr. Ryan Cecil
Connecting With Allen Americans Fans
The Craft Chiropractic has served athletes, busy professionals, and families in Frisco since 2023. Our practice is known for straightforward cash-pay pricing with no insurance requirements and has earned more than 200 five-star Google reviews.
Now, fans will also have the chance to see our chiropractors at Allen Americans games throughout the season.
The enthusiasm goes both ways. Allen Americans Director of Corporate Partnerships Skylar Deichmann welcomed The Craft to the organization when announcing the partnership, highlighting Dr. Ryan’s dedication to his patients and the enthusiasm the practice will bring to fans.
For our practice, it’s another way to show up in a community that’s already active, connected, and passionate about staying in the game.
Chiropractic Care That Fits Real Life
Our approach has always been straightforward: make chiropractic care easier to understand and easier to fit into everyday life. Cash-pay visits mean no insurance paperwork and clear pricing, while care is shaped around the person rather than a one-size-fits-all protocol.
Whether you’re keeping up with a weekend league, spending long hours behind a desk, chasing kids from one activity to the next, or simply wanting to move more comfortably, our team is here to help.
Contact The Craft Chiropractic today to learn more or schedule an appointment.