Frisco chiropractic practice named Official Partner of the Double-A affiliate of the Texas Rangers, bringing community engagement, game-day experiences and season-long giveaways to Riders fans
FRISCO, Texas — The Craft Chiropractic, a Frisco-based chiropractic practice serving families, athletes and active adults throughout North Texas, is proud to announce a new multi-year partnership with the Frisco RoughRiders, the Double-A affiliate of the Texas Rangers.
As an Official Partner of the Frisco RoughRiders, The Craft Chiropractic will connect with fans throughout the season at Riders Field, including a concourse presence at select home games where members of the practice’s chiropractic team will be available to answer questions and meet with fans. No appointment will be necessary to stop by and speak with the team.
A Natural Fit for Frisco Families
The partnership brings together two organizations with strong ties to the Frisco community and a shared audience that includes families, youth athletes and active adults.
“Frisco is a community that loves baseball, and for many families here, baseball isn’t just a spring sport,” said Dr. Ryan Cecil, Owner of The Craft Chiropractic. “Players are moving from spring and summer seasons into fall ball, winter lessons, select teams and showcase baseball. We see many of those same families and athletes in our office, so becoming an Official Partner of the RoughRiders was a natural fit for us. We’re excited to be part of the experience at Riders Field and to build a relationship with RoughRiders fans for years to come.”
The Craft Chiropractic’s partnership with the RoughRiders creates an opportunity to engage directly with the families and athletes who make baseball such an important part of the Frisco community.
What Fans Can Expect This Season
First Pitch
As part of the partnership, Dr. Cecil is scheduled to throw out the ceremonial first pitch at the RoughRiders’ September 5 home game at Riders Field.
Concourse Appearances
The Craft Chiropractic will also appear on the concourse during select RoughRiders home games. Specific dates and appearances will be announced through The Craft Chiropractic’s social media channels throughout the season.
“The Craft Chiropractic is a great addition to our partner family, and we’re excited to connect them with our fans at Riders Field,” said Scott Burchett, President and General Manager of the Frisco RoughRiders. “Their focus on families, athletes and the Frisco community aligns closely with our own, making this a natural partnership.”
Ways for Fans to Get Involved
Fans will have additional opportunities to participate in the partnership away from the ballpark. The Craft Chiropractic will collaborate with regional family and community social media accounts on Instagram giveaways and will offer RoughRiders ticket giveaways throughout the season across its social media platforms.
The partnership extends The Craft Chiropractic’s community involvement while introducing the practice to even more families, athletes and active adults throughout Frisco and the surrounding North Texas area.
About The Craft Chiropractic
The Craft Chiropractic is located at 8036 Preston Rd., Suite 603, in Frisco, Texas. Led by owner Dr. Ryan Cecil, the practice serves families, athletes and active adults throughout Frisco and surrounding North Texas communities.
For additional information, call The Craft Chiropractic at (972) 607-9993.
About the Frisco RoughRiders
The Frisco RoughRiders are the Double-A affiliate of the Texas Rangers and the 2022 Texas League champions. In 2023, the team celebrated its 20th anniversary and has consistently finished in the top five among all Double-A franchises in attendance yearly. In August 2014, the RoughRiders were purchased by an ownership group led by Chuck Greenberg. Since then, the new ownership group, together with the City of Frisco, has spearheaded numerous major franchise enhancements, investing over $8 million in a wide array of facility upgrades and improvements, including a state-of-the-art HD video board, sound system, Bull Moose Saloon, Bullpen Bar, Riders Outpost Team Store and the world’s largest water feature in a sports facility, the massive Lazy River. These enhancements earned the Riders and the City of Frisco Ballpark Digest’s prestigious “Best Ballpark Renovation” award for two consecutive years (2015 and 2016). More than 210 former RoughRiders players have gone on to play Major League Baseball including current Rangers Jack Leiter, Evan Carter and Wyatt Langford. For more information on the Frisco RoughRiders, please visit RidersBaseball.com or contact zbigley@ridersbaseball.com.